BRANDING
In the field of branding, the projects have been based on creating advertising campaigns based on fictitious briefings. In these processes, social media publications were developed with their respective copies, claims, key-visuals incorporated in mock-ups, brand-days for web pages, promotional videos...
SAMSUNG
For this campaign we owed the launch of the new Samsung Galaxy Fold, taking into account its characteristics. This creative idea should be used across all touchpoints in an integrated campaign. It was important where we wanted to publish it so it will cath the appropriate targets eye.
THUNDER BITCH
In the case of Thunder Bitch, the briefing provided explained the idea of holding a contest on social networks. It was based on encouraging people to share their best party moments to win festival tickets and branded items. Also in the places where the drink was sold there would be stands with promotional items and immediate offers. A small promotional video was produced and the possible articles, the physical space of the stand, and publications and copy for social networks were designed in accordance with the contest.
